Case Study: 2018 Mercedes B250 4Matic
Today’s case study is a 2018 Mercedes B250 4Matic, in Metallic Red.
This Mercedes belongs to a regular customer, who uses our service on a constant basis, about 5-6 times per year.
When we first met, she had tried out pretty much every car detailing service in the city, and had been disappointed time and time again.
“It’s not their quality”, she told me, “they all dis a good job cleaning wise”.
But it was their lack of customer service, and the way those places seemed to be set up to deal with male customers only.
“I felt patronized, and looked-down at, because I was a woman”, she said. “They weren’t rude or anything like that, but I just felt uncomfortable there”.
“Clean My Car is different”, she continued. “I can tell you guys are used to dealing with female customers, and I feel welcome and respected here”.
Even though we still have a lot to learn about that, in my experience, female customers seem to have different needs and expectations than male customers. This is something I noticed over time, mostly because about 70% of our clientele are women car owners, from stay-at-home moms to highly successful professionals.
The owner of the Mercedes B250 uses the car mostly by herself, as the kids are all grown up now, and the husband drives his own car.
No one rides in the back seat, kids or dog, so that area only gets a bit dusty in between cleanings. And she takes the car to a drive-through car wash every other week, and the exterior remains in good condition year round.
This is the perfect situation for a car owner to take advantage of our Elite membership program.
The Elite membership program gives her access to a maintenance service, not available to non-members. It also comes wit a generous discount on all the other services, plus perks like priority booking.
Anyways, Clean My Car to the rescue…
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Aside from some brake dust on the rims, which is typical for high-end European cars, the exterior of the car was not in terrible condition. The owner takes good care of this Mercedes B250, running it through an automatic touchless car wash about every other week.
Even with that, there was still a noticeable improvement after the cleaning session was completed. (We also waxed the paint, to make it shiny and glossy, just like a new car would be.)
After the cleaning, the exterior has regained its true colour, and it looks (almost) like a brand new car.
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The interior was a different story…
When you spend time in a car, even if you’re just by yourself, dirt gets dragged inside no matter how careful you are. Not to mention endless crumbs, if you choose to have a snack here and there…
(see our Car Interior Cleaning Process here)
Quick side note: Many car owners expect an interior in such condition to come out clean with “just a quick vacuum”. This is never the case. Aside from a thorough and extensive vacuuming, the carpets need to be shampooed, otherwise the improvement is minimal at best.
In this particular case, the client followed my advice, and chose the appropriate cleaning package.
A few hours of solid and meticulous cleaning, and my client’s Mercedes B250 is completely transformed…
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We always get better results cleaning a higher-end car, such as a Mercedes, which is mostly because of the quality materials Mercedes uses in assembling their cars.
Just like anything else in life, with cars you get what you pay for. In this case, you pay more for an Mercedes than you’d pay for most cars, but you get much better, and more durable finishings.
The interior is now spotless — dirt and debris gone. It also smells fresh.
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The owner was over-the-moon happy with the results and the service. This is what she had to say about it, on Google reviews:
This is just wonderful! You made my day. Very good clean — and VERY good service! Ready on time, just like you promised. Thank you!
If you own an Mercedes, and would like to get it properly cleaned and detailed, by someone with experience in the peculiarities of the Mercedes brand, you’re in the right place.
Visit CleanMyMercedes.ca for details.
(On the other hand, if you’re driving a minivan or pick-up truck, our premium car cleaning service may not be right for you.)
Not quite ready to book an appointment right now? Click here to request your Free INFO KIT (including a complimentary $100 car cleaning Gift Card — plus a copy of my book, “How To Have Your Car Cleaned Properly, At the Lowest Possible Price”)